What makes us happy? The other day I purchased a comfort chair for my reading corner , I was very excited and waited for the chair to be delivered . It’s been a few days now that I have the chair , it’s good to have but the excitement of having it has now gone. This happens every time , a packet from Amazon arrives … Continue reading HAPPINESS
It was this very question that got me to start Heroes of India YouTube channel. Global pandemic had been announced. The world was locked down. There was uncertainty, gloom. The storyteller in me wanted to change the narrative. With stories of hope , of real heroes. Those who did not walk away. Those who chose to make a real difference in our world. I wanted … Continue reading WHEN THERE IS GLOOM, CAN A STORY SPARK HOPE
Yesterday my very first client I worked with after I got out from the Corporate world as a marketing strategist and coach hit 5x business. Yes it feels good even as the pressure now mounts to sustain the momentum. This is what I learnt from the experience 1. Passion – the client is completely passionate about what he does , he is not just there … Continue reading 7 THINGS I LEARNT FROM GROWTH HACKING FOR A CLIENT
Data and I have not been on the best of terms . I have been told I operate from my gut 🙂 I am anecdotal. Gandhi has been one of my marketing inspirations ! ( you will know why later in the post ) Heading sales teams I always leaned on gut feeling to turn around loss making businesses. I observe , almost like a … Continue reading HOW IS INTUITION RELEVANT IN MARKETING ?
What would you do if you lost your job tomorrow? You think that is not possible. Think again . Thousands lost their jobs suddenly overnight during the pandemic. No warning. One of my colleagues from the first company I worked at connected with me , he was looking for a job , he was desperate , months had passed with no income and bills needed … Continue reading WHAT IS PASSION PROJECT ?
I have been reflecting on the subject ‘What is the concept of business and why does all commerce exist ?”. If we look around most of the time of the human race in the world as we see today revolves around the idea of ‘Money’ . ‘Money’ is central to everything, things we can buy , things we can experience, status , power even health … Continue reading DROP YOUR AGENDA TO FULFIL YOUR AGENDA!
I had the fear of flying, the fear would begin when I boarded a flight and if there was turbulence I would be in an internal mess . I have seen panic attacks after I saw a close relative pass away suddenly with a massive heart attack. After the incident, I would land up in ERs at night with breathlessness , I was told that … Continue reading HOW I GOT OVER MY FEARS
Nithya Shanti a close friend had organised a session with BSR Coach a highly successful YouTuber . As a marketeer I am always keen to learn and took up this opportunity. BSR started making YouTube videos because he was not confident and came from a vernacular medium school. This was his way of getting over that fear of speaking . He started with a goal … Continue reading HOW BSR COACH GOT 1 MILLION SUBSCRIBERS IN ONE YEAR
“Good morning sir , wish you a good day.” Wished a street sweeper while on morning walk in a new city. I was taken aback , I don’t even know him and I was here just for a day. Yet his wish made my morning and day . I wished him back. There are many street sweepers that I would come across during my morning … Continue reading IT DOES NOT MATTER WHAT YOU DO FOR WORK !
Be you,everyone else is taken. This one step can be liberating.
Continue reading BE YOU , BECAUSE EVERYONE ELSE IS TAKEN